Recent surveys of 4,600 participants from America, British Columbia, and Vancouver revealed the participants valued time slightly more than money. The study published by the Society for Personality and Social Psychology demonstrated the preference for time was a consistent trait in both everyday activities and major life events. Older participants valued time more than younger adults, suggesting a desire to participate in more meaningful activities. No differences were found among the sexes, but differences among income levels were not assessed. The lead researcher, Ashley Whillans, suggested making small shifts in your usual routine, such as substituting a few hours of work with volunteering, can add meaningfulness and happiness to your life.

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